With the recent publication of the latest round of smartphone market share data, pundits will be undoubtedly jumping on the statistics that show Android having overtaken the both the iPhone and Blackberry in the US. While the numbers will be good news for those rooting for Android to destroy the iPhone, I have to wonder if the numbers are a good representation of the actual state of the market. Before you write this off as rampant fanboyism or an attempt to defend Apple at all cost, bear with me.
I have no doubt that the numbers are correct but I have two issues with the context in which they are framed. First of all they are pitting an entire group of manufacturers and brands against two individual companies. Rather than compare the sales of phones from individual manufacturers the people delivering these figures are grouping all Android phones and manufacturers under a single umbrella. They are comparing the sales of dozens of companies to the sale of one (or two). However, even though I don’t think this is a fair representation of the market, I can see why you would do this. It is after all a comparison of operating systems. But then, if you’re comparing platforms based on operating systems, why leave out a huge chunk of one OS, in other words iOS devices other than the iPhone?
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