Just a thought. How is it Sony can get Blu-Ray into an $880 Laptop, but Apple, whose cheapest laptop is $999 claims that the licensing is too expensive for consumers? (And before you say anything, Sony has to pay licensing fees just like anyone else) Sony aren’t the only ones either. In the current Argos catalogue (if you’re not from the UK or Ireland, just google it) there are several blu-ray equipped desktops for under €800. Mind you, I don’t think anyone that follows the technology ever seriously believed the “bag of hurt” comment anyway, but it’s time Apple.
People don’t want to have to buy multiple versions of their movies. And while your few 720p movies that you have are available for sale on iTunes in the US are great and all, those of us in the rest of the world want to watch HD too. And, before you say, “what’s the point of watching HD on a laptop” you’re missing the point. If a movie is available on blu-ray I’m going to buy that over buying it on DVD. If I then want to watch that movie in bed some night for example or on the train, I can’t do it on a mac. I’d have to buy another copy. While I’m certainly never going to switch to Windows just to bet blu-ray playback, it’s getting a bit silly that Apple, who sets itself as the leader in premium brand laptops, is missing a key premium technology, and the only reason seems to be to protect it’s very limited catalogue of sell through hd downloads, that aren’t even full HD anyway.
Oh, and before someone pipes up with the party line that blu-ray is a failure and it will be replaced by downloads any day now, I have this to say: No it isn’t and no it won’t.
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Blu-ray is a failu… nah, just kidding
I’m also in the “buy it on Blu-ray over DVD” camp, but I’m not convinced that Apple needs it in the line-up now. Basically, while Blu-ray is nice to have on a machine, I don’t think it’s a big influencer on what machine someone buys at present.